Nara Smith, the influencer famous for making cereal, lollipops, and sunscreen from scratch in full glam, has joined the ranks of famous “It” girls like Hailey Bieber and Lori Harvey with her very own Erewhon smoothie collab. Unfortunately, the model will not be churning out the smoothie by hand for consumers, likely due to the fact that there are 10 locations of the upscale supermarket chain across Los Angeles and only one Nara Smith. Alas!
@erewhonmarket
The Wellness from Scratch by Nara Smith @Nara Smith Nara’s signature smoothie is fortified with organic grass-fed Kefir for probiotics, Vanilla Collagen for skin, bone, & joint health, and Camu Camu for your dose of Vitamin C. Blended with organic tropical produce, bright lemon, and a touch of mint. INGREDIENTS: – MALK Organic Almond Milk @MALK Organics – GrassFed Organic Plain Kefir @Lifeway Kefir – Copina Co. Citrus Blossom Sea Moss Refresher Drink @copina co – Nate’s Organic Honey @Nature Nate’s – Organic Mango, Pineapple, Banana Lemon, Orange Juice – Vanilla Collagen, Coconut Cream – Organic Turmeric, Camu Camu, Mint Erewhon is proud to support @Save the Children US , the nonprofit that empowers children around the world through health, education, and safety programs. *These statements have not been evaluated by the FDA. These statements and the products of this company are not intended to diagnose, treat, cure or prevent any disease.
The 20 oz yellow smoothie, aptly named “Wellness From Scratch” after Smith’s viral videos, has a variety of healthy-sounding ingredients including probiotics, collagen, banana, mango, lemon, and more. In true Erewhon fashion, the drink is pricey — the luxe grocery store’s website has the smoothie currently listed for $23. Absurd, yes, but you can’t really be surprised when the chain is also selling a single strawberry for $19 a pop. That’s LA for you.
As far as Smith’s career goes, I’m intrigued — will she continue embracing the trad vibes, seemingly never leaving her kitchen and baking donuts from scratch for her husband, model Lucky Blue Smith, and their three children? Or will this collab ignite the businesswoman within her? Only time will tell.
